Rihanna - S&M

"Rihanna - S&M" by RihannaVEVO has now passed 0.29 billion views, ranking #1,074 of 1,073 videos in the YouTube Billion Views Club. It is the #670 most-viewed Music video among 669 in the club. Over the last 30 days it has added about 5.60M views. It was published about 15.8 years ago.

291,020,073 views
2,031,924 likes
Category
Music
Published
Jan 31, 2011
Duration
4:05

Quick Facts

Overall Rank
#1074 of 1073 videos
Music Rank
#670
Total Views
291,020,073
Total Likes
2,031,924
Like Ratio
0.70%
Channel
RihannaVEVO
Published
January 31, 2011
Duration
4:05
Last Updated
November 02, 2026
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Estimated Earnings

November 2026
$298.71 · ~$0.80 RPM
373,386 views gained this month

Best-estimate creator earnings using 2026 category-specific RPM data (Shorts, Music, Gaming, Finance, etc.) net of YouTube's 45% share. Actual revenue varies with geography, ad demand, audience, and YouTube Premium splits.

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YouTube's official description

Source: the uploader's own description on YouTube. The analysis above is YTBVC's own.

REMASTERED IN HD! Get Rihanna’s eighth studio album ANTI now: Download on TIDAL: http://smarturl.it/downloadANTI Stream on TIDAL: http://smarturl.it/streamANTIdlx Download on iTunes: http://smarturl.it/dlxANTI Download on Google Play: http://smarturl.it/ANTIdlxgp Download on Amazon: http://geni.us/amzANTI Music video by Rihanna performing S&M. (C) 2010 The Island Def Jam Music Group #Rihanna #SandM #Remastered

Frequently Asked Questions

How many views does Rihanna - S&M have?

Rihanna - S&M by RihannaVEVO currently has 291,020,073 views on YouTube. It is ranked #1074 among all 1073 videos in the YouTube Billion Views Club.

How many likes does Rihanna - S&M have?

Rihanna - S&M has 2,031,924 likes on YouTube, which gives it a like-to-view ratio of 0.70%.

When was Rihanna - S&M published?

Rihanna - S&M was published on January 31, 2011 by RihannaVEVO.

What rank is this video among Music videos?

Rihanna - S&M is ranked #670 among Music videos in the YouTube Billion Views Club with 291.02M views. See full Music ranking →

View Count History

Full timeline · 23 data points

Need this data programmatically? The YTBVC Data API serves the full history for every billion-view video.