Ylvis - The Fox (What Does The Fox Say?) [Official music video HD]

Currently ranked #717 among all billion-view videos, "The Fox (What Does The Fox Say?)" by Ylvis has amassed over 1.20 billion views. The video, categorized under Entertainment, ranks #87 within its category. In the past 30 days, it gains approximately 2 million views, averaging about 67,700 daily views. The estimated monthly earnings for the creator are around $3,046.

1,210,170,119 views
9,106,532 likes
Channel
TVNorge
Published
Sep 03, 2013
Duration
3:45

Quick Facts

Overall Rank
#749 of 1069 videos
Entertainment Rank
#91
Total Views
1,210,170,119
Total Likes
9,106,532
Like Ratio
0.75%
Channel
TVNorge
Published
September 03, 2013
Duration
3:45
Last Updated
October 20, 2026
💰

Estimated Earnings

October 2026
$2,306.89 · ~$1.50 RPM
1,537,929 views gained this month

Best-estimate creator earnings using 2026 category-specific RPM data (Shorts, Music, Gaming, Finance, etc.) net of YouTube's 45% share. Actual revenue varies with geography, ad demand, audience, and YouTube Premium splits.

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YouTube's official description

Source: the uploader's own description on YouTube. The analysis above is YTBVC's own.

Watch I kveld med Ylvis on discovery+: http://bit.ly/IKveldMedYlvis New Ylvis video! https://youtu.be/Smeqw0qoYBw iTunes: http://smarturl.it/YlvisFox Ylvis - [Official music video playlist HD]: http://www.youtube.com/watch?v=jofNR_WkoCE&list=PLfNe3nGQENtP3VCn1t1pybju9ffSPBohU Buy or stream the song here: iTunes: http://smarturl.it/thefox-itunes Spotify: http://smarturl.it/thefox-spotify WiMP: http://smarturl.it/thefox-wimp Music video from the Norwegian talk show I kveld med YLVIS. http://w

The story behind the numbers

The Fox music video has become a notable member of the billion-view club. With over 1.20 billion views, it continues to attract viewers. The video's enduring popularity has helped it maintain a relatively high ranking within its category.

The full story of Ylvis - The Fox (What Does The Fox Say?) [Official music video HD]

An original, data-driven analysis built from YTBVC's own tracking - view velocity, rankings, milestone projections and earnings estimates YouTube doesn't publish.

A billion-view milestone in context

The music video for The Fox (What Does The Fox Say?) by Ylvis, released by the Norwegian broadcaster TV Norge, represents a distinct entry within the billion-view club. Since its publication on September 3, 2013, the video has accumulated 1,205,263,552 views over the course of approximately 12.9 years. Within the broader archive of billion-view content, it currently holds the 718th position out of 1,032 tracked videos. Achieving this milestone signifies a longevity that transcends the typical viral lifecycle, as the video continues to maintain a measurable level of audience engagement more than a decade after its initial release.

Within the entertainment category specifically, the video is ranked 87th out of 126 billion-view titles. The sustained interest in the work is evidenced by its performance metrics, which show the video currently gaining approximately 2,665,515 views every 30 days. This results in an average daily viewership of roughly 88,850. Based on a standard revenue-per-mille calculation of $1.50, the video generates estimated ad earnings of approximately $3,998 per month. These figures suggest that the content remains a reliable source of traffic for the TV Norge channel, likely due to its role as a cultural touchstone that continues to reach new viewers through algorithmic recommendations and evergreen search interest.

The global reach of the video appears to be broad, as its nonsensical lyrical hook and visual presentation appeal to an international audience that likely transcends the limitations of its Norwegian origins. While the primary language of the track is categorized as unknown in formal metrics, the simplicity of the subject matter tends to minimize the barriers to consumption for non-native speakers. The combination of its established chart rank and the stability of its monthly view counts indicates that the video has successfully transitioned from a transient viral phenomenon to a permanent fixture of digital archives. For a piece of content published in 2013, the ability to continue attracting millions of views each month is significant, marking it as a rare example of a viral video that achieved enduring relevance within the crowded landscape of global entertainment media.

The road to one billion views

The official music video for The Fox, performed by the Norwegian duo Ylvis and published by the channel TV Norge, occupies a distinct position in the digital landscape as one of the platform's early viral phenomena. Since its release on September 03, 2013, the video has remained accessible for approximately 12.9 years. This extended duration on the platform has allowed it to accumulate a total of 1,205,263,552 views, securing its status among the exclusive group of videos to surpass the one-billion-view threshold. It currently holds the rank of number 718 among the 1,032 videos that have achieved this milestone, placing it within the top tier of historical YouTube performance.

The trajectory of the video reflects a pattern of sustained engagement rather than a sharp, fleeting moment of popularity. While many videos in the Entertainment category, where this clip ranks number 87 of 126, experience rapid early growth followed by a complete decline in interest, The Fox continues to maintain a measurable presence. In the last 30 days alone, the video gained approximately 2,665,515 views, which indicates a consistent daily average of roughly 88,850 views. Given its age of nearly 13 years, this steady influx of traffic suggests that the content likely functions as a staple of digital nostalgia or remains part of the cultural lexicon, drawing in new viewers or repeat visitors on a daily basis.

The channel's origin in Norway, combined with the nature of the content, appears to have facilitated broad international appeal that transcends the typical regional constraints of localized television broadcasts. The steady performance observed in recent months provides insight into the long-term sustainability of the video, as it continues to generate estimated ad earnings of approximately $3,998 per month, calculated at a rate of $1.50 RPM. This ongoing financial activity serves as a quantitative indicator that the video is not merely an archival relic but an active participant in the modern streaming ecosystem. The combination of its long-standing history and its ability to pull in nearly 90,000 views every day suggests that the content possesses a unique longevity that is rarely matched by shorter-lived viral hits. This consistent accumulation of views over more than a decade underscores how certain pieces of media transition from current pop culture events into enduring fixtures of the internet archive.

Current momentum and view velocity

The video Ylvis - The Fox (What Does The Fox Say?) [Official music video HD] continues to attract a significant number of viewers, with approximately 2,665,515 views gained in the last 30 days. This recent surge in views suggests that the video is still maintaining a substantial level of popularity, even about 12.9 years after its initial publication. The average daily views of around 88,850 provide further insight into the video's current momentum, indicating a steady and consistent stream of traffic to the video.

The video's current pace of view accumulation tends to suggest that it is still an actively engaged piece of content, rather than a relic of a bygone era. While the views gained in the last 30 days may not be as high as those experienced during the video's peak, they nonetheless demonstrate a persistent interest in the content. This is likely due to the video's entertainment value, which continues to resonate with audiences. As a result, the video appears to be experiencing a plateauing effect, where the view count continues to rise, albeit at a slower rate than during its initial release.

The estimated ad earnings of approximately $3,998 per month, based on a $1.50 RPM, provide additional context to the video's ongoing performance. This revenue stream is likely a testament to the video's enduring popularity and its ability to continue attracting new viewers. While the video's views may not be increasing at the same exponential rate as during its early days, the average daily views and recent monthly gain indicate a stable and ongoing viewership. It is worth noting that the video's current pace does not necessarily indicate a rapid ascent to the next billion views, but rather a steady and continued growth.

It is difficult to predict with certainty when or if the video will reach the next billion views, as this would depend on various factors, including changes in viewer behavior and preferences. However, based on the current average daily views, it is possible to estimate the time it may take for the video to accumulate an additional billion views. Assuming the video maintains its current pace, it would likely take several years for it to reach this milestone. Nonetheless, the video's current momentum and view velocity suggest that it will continue to be a relevant and engaging piece of content for the foreseeable future.

The video's ability to maintain a significant level of engagement over an extended period is a testament to its timeless appeal and the creators' ability to craft content that resonates with audiences. As the video continues to accumulate views, it is likely that it will remain a notable example of a viral sensation that has managed to transcend its initial popularity and become a staple of online entertainment. The fact that it is still gaining millions of views per month, about 12.9 years after its publication, is a remarkable achievement and a reflection of the video's enduring appeal to audiences.

Global reach and where it resonates

The music video for The Fox (What Does The Fox Say?) by Ylvis has maintained a persistent presence on the platform since its release on September 03, 2013. With a total view count of 1,205,263,552, the video currently holds the 718th position among all videos that have surpassed one billion views. Its performance within the Entertainment category places it at 87th out of 126 videos, reflecting a specialized appeal that has sustained long-term engagement. Over the past 30 days, the video has garnered approximately 2,665,515 views, equating to a daily average of about 88,850 views. At an estimated RPM of 1.50 dollars, these figures suggest a monthly ad-based revenue stream of approximately 3,998 dollars.

Regarding the global reach and regional resonance of the video, it is important to note that these observations are based on informed inferences rather than confirmed geographic data, as precise viewer location metrics are not publicly provided. The channel, TV Norge, originates from Norway, which suggests a strong initial foundation within Nordic audiences. However, given that the content is performed in English and utilizes a comedic, high-concept visual style, it appears likely that the video achieved rapid penetration into broader Western markets, particularly in North America and Europe. The universal nature of the humor, centered on the sounds of various animals, likely lowered language-based barriers to entry, allowing it to transcend its domestic origins.

The sustained daily view count nearly 13 years after publication indicates that the video possesses a degree of evergreen appeal that continues to attract new viewers or recurring interest. While the channel is rooted in Norway, the international nature of viral comedy content suggests that the audience for this specific piece of entertainment is likely distributed across diverse global territories where English-language pop culture consumption is prevalent. The consistent daily engagement figures, averaging nearly 90,000 views, imply that the video maintains a steady visibility in recommendation algorithms or search queries globally. Ultimately, while the video began its lifecycle under the auspices of a Norwegian broadcaster, its trajectory over the last decade appears to have established it as a globally recognized piece of entertainment that resonates well beyond the borders of its home country.

How it stacks up against its peers

The music video for The Fox by Ylvis occupies a specific position within the broader ecosystem of YouTube content that has surpassed one billion views. With a total of 1,205,263,552 views, the video holds the 718th position out of 1,032 videos that have reached this milestone. This ranking indicates that while the video maintains a significant and enduring audience base, it sits in the lower third of the billion-view club, suggesting it is a high-performing outlier that has been surpassed in volume by a large number of music industry giants and viral sensations over the nearly 13 years since its September 2013 publication.

Within the specific designation of the Entertainment category, the video appears to perform with more distinction. It is currently ranked 87th out of 126 videos categorized under Entertainment that have achieved the billion-view threshold. This category rank implies that the video has successfully maintained a level of relevance that keeps it ahead of roughly 30 percent of its billion-view peers in the same genre. Given that the entertainment category often encompasses a diverse array of viral sketches and talk show segments, reaching this status suggests a level of longevity that exceeds many other one-off viral hits which may have faded more rapidly from public discourse.

The long-term sustainability of the video is evidenced by its current engagement metrics, which indicate that it continues to attract a substantial daily audience. The video accrues approximately 88,850 views per day, resulting in roughly 2,665,515 views gained over the most recent 30-day period. At an estimated RPM of 1.50 dollars, these figures translate to approximately 3,998 dollars in monthly ad earnings. Such steady traffic, years after the initial release, suggests that the content likely appeals to a recurring demographic or finds new viewers through search algorithms and platform recommendations.

Ultimately, while the video may not rank among the most viewed content on the entire platform, its sustained performance demonstrates a durability that is often difficult for viral content to maintain. By holding a respectable standing within the entertainment niche, the video serves as a point of reference for how specific, comedy-based music releases can continue to provide value and reach new viewers well over a decade after their debut. Its position underscores the reality that reaching one billion views is a milestone that spans a vast spectrum of popularity, from niche viral moments that remain steady over time to global blockbusters that dominate the platform's top-tier rankings.

The estimated economics of a billion-view video

The long-term commercial performance of the video titled Ylvis - The Fox (What Does The Fox Say?) provides a representative case study for how legacy content continues to generate residual value on the platform. Based on current analytics, the video maintains a consistent viewership, having accrued approximately 2,665,515 views over the last 30 days. This activity level translates to an average of roughly 88,850 daily views, a sustained engagement rate for a production that is now about 12.9 years removed from its initial release in September 2013. This enduring reach ensures that the video remains a contributor to the channel’s portfolio, even as the broader landscape of the Entertainment category-where it currently holds the rank of #87 out of 126 billion-view entries-has shifted significantly since its publication.

When examining the financial viability of such content, estimates regarding ad revenue rely on a standardized model of Revenue Per Mille, or RPM. By applying a hypothetical RPM of $1.50 to the video's current monthly traffic, it is estimated that the upload generates approximately $3,998 per month in ad earnings. It is essential to note that this figure represents a baseline estimation rather than a confirmed financial return. Real-world earnings for content creators are subject to extreme variance due to several variables that are not captured in raw view counts. Factors such as the specific geographic location of the audience, the duration of the advertisement played, and the specific format of the ad-supported inventory can substantially alter the actual compensation received by the channel owners.

Furthermore, the complexity of platform economics means that a single $1.50 RPM assumption does not reflect the nuanced reality of advertising auctions. Advertisers bid differently depending on the time of year, the niche category of the content, and the demographic profile of the viewers, which in this case remains an unknown variable. Because the channel is based in Norway, local market rates for advertising space may differ from international benchmarks, further complicating the translation of views into currency. Additionally, the standard YouTube revenue-sharing agreement takes a significant portion of gross ad intake before any payout is distributed to the creator. Consequently, while the $3,998 estimate serves as a functional tool for observing the video's economic footprint, it should be viewed as a theoretical construct rather than a statement of actual profit.

Who is watching

The audience for the music video released by TV Norge appears to be broad and international, transcending the specific linguistic roots of the performers. Given that the video falls under the Entertainment category and relies heavily on rhythmic absurdity and visual comedy rather than complex narrative dialogue, it seems likely to attract a diverse demographic that spans multiple age groups. The nonsensical nature of the central inquiry presented in the video suggests an appeal that could be particularly strong among younger viewers or those who engage with digital content characterized by viral, humorous, or meme-centric qualities. It is possible that the video finds a consistent viewership among families and school-aged individuals, as the theatrical costumes and upbeat tempo often align with preferences seen in more accessible, lighthearted internet content.

In terms of regional reach, the video likely commands interest well beyond Norway, where the channel is based. Because the content lacks a heavy reliance on a specific primary language for its primary humor, it avoids many of the traditional barriers that typically localize entertainment performance. This absence of language-dependent comedy likely contributes to its longevity, allowing it to remain relevant to a global audience nearly 13 years after its publication. The sustained performance of the video, which continues to gain approximately 88,850 views on an average daily basis, suggests that it is frequently rediscovered by new viewers or serves as a nostalgic reference point for those who experienced its initial popularity.

Interest in the video appears to be cyclical, likely influenced by its status as a staple of early 2010s internet culture. While the audience may have initially consisted of early digital adopters, the ongoing acquisition of over 2.6 million views in the last 30 days implies a persistent, if perhaps casual, interest from contemporary users. It is reasonable to infer that viewers who gravitate toward this type of content may also show an interest in other viral phenomena or parodic music videos that prioritize production value and comedic timing over traditional genre constraints. Although it is impossible to pinpoint exact demographic metrics, the enduring nature of its performance suggests that the video occupies a niche within the Entertainment category that caters to those seeking brief, high-energy engagement. The consistent stream of new views indicates that the content has successfully transitioned from a transient viral hit into a perennial item of interest for a wide range of global internet users.

Audience and regional-popularity statements are informed inferences from genre, language and channel origin, not measured demographics. Earnings are estimates.

Key takeaways

  • •Ranked #717 of all billion-view videos
  • •Gaining around 2 million views per month
  • •Estimated to earn around $3,046 per month from ads
  • •Maintains an average daily view count of around 67,697

Did you know?

  • •The Fox music video is one of the earliest viral hits to reach a billion views.
  • •The song's catchy lyrics and humorous music video contributed to its massive success.
  • •The video's view count continues to grow steadily over time.

More about this video

Who it's for

The video tends to appeal to a general audience, likely including a wide age range of viewers who enjoy humorous and entertaining content. It may also appeal to fans of novelty songs and viral videos.

Where it's popular

Given the channel's origin in Norway and the video's primary language being English, it is likely that the video is popular in English-speaking countries and regions with a strong online presence. The video's international appeal may also be due to its universal theme and humor.

Growth trajectory

The Fox music video continues to grow in views, gaining around 2 million views per month. With an average daily view count of around 67,697, the video is likely to continue its steady growth trajectory.

Audience and region are informed inferences from genre, language and channel origin - not measured demographics.

Frequently Asked Questions

How many views does Ylvis - The Fox (What Does The Fox Say?) [Official music video HD] have?

Ylvis - The Fox (What Does The Fox Say?) [Official music video HD] by TVNorge currently has 1,210,170,119 views on YouTube. It is ranked #749 among all 1069 videos in the YouTube Billion Views Club.

How many likes does Ylvis - The Fox (What Does The Fox Say?) [Official music video HD] have?

Ylvis - The Fox (What Does The Fox Say?) [Official music video HD] has 9,106,532 likes on YouTube, which gives it a like-to-view ratio of 0.75%.

When was Ylvis - The Fox (What Does The Fox Say?) [Official music video HD] published?

Ylvis - The Fox (What Does The Fox Say?) [Official music video HD] was published on September 03, 2013 by TVNorge.

What rank is this video among Entertainment videos?

Ylvis - The Fox (What Does The Fox Say?) [Official music video HD] is ranked #91 among Entertainment videos in the YouTube Billion Views Club with 1.21B views. See full Entertainment ranking →

When was The Fox music video published?

The Fox music video was published on September 03, 2013. It has been available for viewing for about 12.9 years.

How many views does The Fox have?

The Fox music video has over 1.20 billion views. It is ranked #717 among all billion-view videos.

How much does The Fox earn from ads?

The Fox music video is estimated to earn around $3,046 per month from ads, based on a $1.50 RPM.

How many views is The Fox gaining daily?

The Fox music video gains around 67,697 views per day on average.

View Count History

Full timeline · 31 data points

Need this data programmatically? The YTBVC Data API serves the full history for every billion-view video.