Michael Jackson - Billie Jean (Official Video)

With 2,254,619,719 views, this video ranks #185 among all-time billion-view videos and #107 in the music category. Over the past 30 days, it has gained approximately 47,469,157 views, averaging about 1,582,305 views daily. At its current growth rate, it is projected to reach 3 billion views in approximately 471 days.

2,360,489,855 views
15,612,291 likes
Category
Music
Published
Oct 03, 2009
Duration
4:56

Quick Facts

Overall Rank
#170 of 1069 videos
Music Rank
#96
Total Views
2,360,489,855
Total Likes
15,612,291
Like Ratio
0.66%
Published
October 03, 2009
Duration
4:56
Last Updated
October 20, 2026
💰

Estimated Earnings

October 2026
$16,835.09 · ~$0.80 RPM
21,043,868 views gained this month

Best-estimate creator earnings using 2026 category-specific RPM data (Shorts, Music, Gaming, Finance, etc.) net of YouTube's 45% share. Actual revenue varies with geography, ad demand, audience, and YouTube Premium splits.

Share this video:
YouTube's official description

Source: the uploader's own description on YouTube. The analysis above is YTBVC's own.

Official Music Video for "Billie Jean" by Michael Jackson Listen to more of your favorites by Michael Jackson: https://MichaelJackson.lnk.to/_listenYD "Billie Jean" was the first short film made for 'Thriller,' the biggest-selling album of all time. The short film for this No. 1 single, directed by Steve Barron, made history as the first video by a black artist to receive heavy rotation on MTV, and was later ranked by the network as one of the 100 greatest music videos of all time. Subscr

The story behind the numbers

'Billie Jean' by Michael Jackson continues to hold a strong position in YouTube's billion-view club, currently ranking #185 of all time. With a steady viewership and significant momentum, the video is projected to reach 3 billion views in approximately 471 days, showcasing its enduring appeal across generations.

The full story of Michael Jackson - Billie Jean (Official Video)

An original, data-driven analysis built from YTBVC's own tracking - view velocity, rankings, milestone projections and earnings estimates YouTube doesn't publish.

A billion-view milestone in context

"Billie Jean," the official music video by Michael Jackson, is a significant entry in the canon of popular music, having accumulated a staggering 2,254,619,719 views since its release on October 3, 2009. This view count places the video at rank #185 in the all-time list of videos that have surpassed one billion views, a milestone that represents not only immense popularity but also cultural impact. The achievement of one billion views is often seen as a marker of a video's broad appeal and enduring relevance, reflecting its resonance with audiences across diverse demographics and regions.

As a music video, "Billie Jean" occupies a prominent place in the genre, ranking #107 among the 639 music videos that have reached this significant viewership milestone. This distinction emphasizes its standing within the highly competitive music category on YouTube, where new content is continually being uploaded and vying for viewers' attention. The view count highlights the video’s ability to maintain interest over time, suggesting that it continues to attract both new viewers and those revisiting a classic.

Since its publication, "Billie Jean" has aged approximately 16.8 years, and over the last 30 days, it has gained nearly 47.5 million views, translating to an average of around 1.6 million views per day. This consistent viewership indicates that the video is not only a nostalgic piece for long-time fans but also likely draws in younger audiences discovering Michael Jackson's work for the first time. As it stands, "Billie Jean" is projected to reach 3 billion views in about 471 days, assuming its current viewership pace continues.

The estimated ad earnings for the video are approximately $37,975 per month, calculated based on a typical revenue per mille (RPM) of $0.80. This figure underscores the financial viability of content that achieves such high view numbers, contributing to the ongoing conversation about the economics of video consumption on platforms like YouTube. The ongoing popularity of "Billie Jean" showcases how a well-crafted music video can transcend its initial release period, remaining relevant and profitable long after its debut.

The road to one billion views

"Billie Jean," the official video by Michael Jackson, was published on October 3, 2009, and has since maintained a remarkable presence on YouTube. As of now, the video has been online for approximately 16.8 years, during which it has amassed over 2.25 billion views. This impressive total places "Billie Jean" at the 185th position among all time billion-view videos, as well as ranking it 107th within the music category. The age of the video and its sustained popularity suggest a strong and enduring appeal, likely stemming from Jackson's legacy and the song's iconic status in pop culture.

The video has demonstrated a consistent accumulation of views over the years, averaging about 1,582,305 views per day. This average rate indicates that "Billie Jean" continues to attract a considerable number of viewers even more than a decade after its release. The fact that it gained approximately 47,469,157 views in the last 30 days further supports the notion that the video remains relevant and appealing to audiences today. Such a trajectory suggests that the video not only benefits from nostalgia but also from the discovery of classic music by new generations.

If the current pace of viewership continues, "Billie Jean" is projected to reach 3 billion views in approximately 471 days. This prediction underscores the video’s potential for ongoing engagement, as well as its ability to tap into various audience demographics. Factors that may contribute to this sustained interest include the song's historical significance, Jackson's enduring influence on music and culture, and the likelihood that viewers continue to seek out classic tracks on streaming platforms.

Overall, "Billie Jean" exemplifies a successful long-term performance on YouTube, illustrating how iconic music can transcend time and maintain its relevance in an ever-changing digital landscape. The video’s impressive view count and continued growth highlight the enduring legacy of Michael Jackson, as well as the song's place in the pantheon of musical achievements. As viewers discover or revisit the video, it is likely to remain a staple of both Jackson's discography and the broader music video landscape for years to come.

Current momentum and view velocity

As of the latest data, "Billie Jean," the official music video by Michael Jackson, continues to demonstrate significant momentum, garnering approximately 47.5 million views in the past 30 days. This monthly gain reflects a robust interest in the video, which has accumulated a total of over 2.25 billion views since its release on October 3, 2009. The video's current performance suggests that it is not only maintaining its audience but is likely still expanding, as indicated by the substantial monthly view count.

The average daily views for "Billie Jean" stand at around 1.58 million, a figure that underscores its ongoing relevance in the digital landscape. This consistent level of engagement suggests that the video has successfully retained its appeal over the years, likely due to its iconic status and the enduring popularity of Michael Jackson's music. Moreover, the average daily view count indicates a healthy trajectory, which is essential for assessing whether the video is approaching a plateau or continuing to rise.

Given the current pace of views, "Billie Jean" is projected to reach the milestone of 3 billion views in approximately 471 days. This estimate highlights the video's potential for continued growth, positioning it favorably among the elite group of billion-view videos on YouTube. As it stands at rank #185 among this exclusive collection of videos, its climb toward the next billion appears feasible, especially considering its strong performance metrics.

The video's enduring popularity could be attributed to various factors, including its historical significance, the continued legacy of Michael Jackson, and its frequent appearances in popular culture and media. While trends in viewership can fluctuate, the current data suggests that "Billie Jean" continues to resonate with audiences, both old and new, which is critical for sustaining its view velocity. Overall, the evidence points toward a video that remains vibrant and dynamic in a rapidly evolving digital environment, reinforcing its status as a timeless classic.

Global reach and where it resonates

The official music video for "Billie Jean" by Michael Jackson, published on October 3, 2009, has amassed over 2.25 billion views, establishing itself as a significant title within the global music landscape. Given the primary language of the video is English, it is reasonable to infer that the content resonates most strongly in regions where English is widely spoken. This includes, but is not limited to, countries such as the United States, the United Kingdom, Canada, Australia, and various nations in the Caribbean and parts of Africa. The song's classic appeal and its historical context within pop music likely contribute to its enduring popularity in these markets.

The channel that hosts the video, michaeljacksonVEVO, is based in the United States, which aligns with the inference that the video has a strong following in North America. Michael Jackson, known as the "King of Pop," has had a profound influence on music and culture, particularly in the U.S., where his legacy continues to attract both older fans and new listeners. This cultural significance may bolster the video's viewership in North America, as fans revisit or discover his work over time.

Moreover, the video is categorized under music, which suggests that it may appeal to audiences who are actively engaged in music consumption across various platforms. The current viewership dynamics, including an average of approximately 1.58 million daily views and nearly 47.5 million views in the last 30 days, indicate that the video maintains a steady stream of engagement. This sustained interest could suggest that the video is not only popular among long-time fans but also attracts new viewers, possibly due to its iconic status and continued relevance in pop culture discussions.

While specific geographic data is not available, the video's performance metrics imply a broad international reach. The combination of Michael Jackson's global recognition and the video's classic status likely extends its appeal beyond English-speaking countries, attracting viewers from diverse cultural backgrounds who appreciate the artistry of his music. The enduring nature of "Billie Jean," reinforced by its historical impact and timeless sound, supports the idea that it resonates with a wide audience around the world, further solidifying its place in the annals of music history.

Who is watching

The music video for "Billie Jean" by Michael Jackson, released on October 3, 2009, has garnered over 2.25 billion views, placing it among the top 200 most viewed videos on YouTube. Given its genre as a music video, it likely attracts a broad audience that spans various age groups. Considering the iconic status of Michael Jackson and the enduring popularity of his work, listeners may range from those who experienced his music during its original release in the early 1980s to younger generations who have discovered his catalog through platforms like YouTube.

The primary language of the video is English, suggesting that a significant portion of the audience may be from regions where English is widely spoken, such as the United States and the United Kingdom. However, the global appeal of Michael Jackson's music, particularly "Billie Jean," which features a catchy beat and memorable choreography, likely draws viewers from diverse linguistic backgrounds. This could include non-English speaking audiences who appreciate the song's rhythm and dance elements, which transcends language barriers.

The music genre of "Billie Jean" tends to attract fans of pop and dance music, suggesting that many viewers may have an interest in similar styles or artists. The video is remembered for its innovative choreography and distinctive visual elements, which may resonate with audiences interested in dance and performance art. The ongoing popularity of the song, reflected in its significant viewership, indicates that it continues to inspire new generations of dancers and music enthusiasts, possibly driving engagement from communities that celebrate dance culture.

Furthermore, the recent surge in views, with approximately 47 million gained in the last 30 days, indicates a revitalized interest, possibly spurred by social media trends or nostalgia. This suggests that the audience may include both long-time fans of Michael Jackson and newcomers who are exploring his work in response to cultural references or viral trends. The continued relevance of "Billie Jean" in popular culture likely contributes to its cross-generational appeal, making it a staple for music lovers and casual viewers alike. Overall, while specific demographic data is not available, it can be reasonably inferred that the audience of "Billie Jean" is diverse, encompassing various age groups, backgrounds, and interests.

How it stacks up against its peers

"Billie Jean," the official music video by Michael Jackson, stands out significantly within both the broader landscape of billion-view videos and its specific category of music. With over 2.25 billion views, it ranks as the 185th most viewed video among the 1,029 videos that have surpassed the billion-view mark. This position places it within the top 20% of all billion-view videos, indicating its remarkable popularity and longevity in the digital space. Such a ranking highlights its enduring appeal, suggesting that it continues to resonate with audiences across different generations, even years after its release.

In the music category, "Billie Jean" ranks 107th out of 639 videos, which further underscores its success relative to its peers. This ranking situates it among the most-watched music videos on the platform, pointing to its significance within the genre. The fact that it remains a staple in discussions about iconic music videos illustrates its cultural impact and the strong legacy of Michael Jackson as an artist. Given that the music category includes a variety of genres and artists, competing against contemporary favorites and nostalgic hits alike, this position signifies that "Billie Jean" has not only maintained relevance but has also captured the attention of new viewers over time.

The video’s ability to attract approximately 1.58 million average daily views, along with its recent gain of nearly 47.5 million views in just the last 30 days, further demonstrates its ongoing popularity. At this pace, projections suggest that it may reach 3 billion views in about 471 days, which would elevate its status even further within the billion-view community. Such consistent viewership indicates a strong and likely diverse audience, as well as the potential for continued engagement through various media and platforms.

Overall, "Billie Jean" exemplifies the intersection of classic artistry and modern digital consumption. Its high ranks in both the all-time list and the music category reflect not only its historical significance but also its capacity to attract new viewers in an increasingly crowded media landscape. As it continues to garner millions of views, the video solidifies its place as a timeless piece of musical history, remaining a benchmark against which other music videos are measured.

The estimated economics of a billion-view video

The estimated ad economics for videos that achieve billion-view status can provide insight into the financial implications of such widespread popularity. For the music video "Billie Jean" by Michael Jackson, currently boasting over 2.25 billion views, an analysis of its projected earnings reveals a monthly estimate of approximately $37,975. This figure is derived from an assumed revenue per mille (RPM) of $0.80, which represents the earnings generated for every 1,000 views. It is important to note that while this RPM is a common benchmark, actual earnings can vary significantly based on a multitude of factors.

One key factor influencing ad revenue is the distribution of views across different geographical regions, as advertisers often pay varying rates depending on the audience's location. Views from countries with higher advertising budgets may generate more revenue compared to those from regions with lower spending. Additionally, the format of the ads shown can also impact revenue; for instance, the presence of skippable ads, display ads, or sponsorships can lead to different earnings levels. This variability suggests that the estimated earnings should be taken as a general guideline rather than an absolute figure.

Moreover, the ad-share model applied by YouTube also plays a critical role in determining the final earnings. YouTube takes a percentage of the revenue generated, which means that not all the money earned from ads goes directly to the content creator. This revenue-sharing model can further complicate any direct correlation between views and earnings, as the content creator's share can fluctuate based on the agreement with YouTube and the types of ads displayed.

The current performance of "Billie Jean" indicates an average of approximately 1,582,305 views per day, which contributes to its projected trajectory towards reaching 3 billion views in about 471 days at this pace. This consistent viewership not only reinforces the video's enduring popularity but also suggests a continued stream of potential ad revenue. However, as the video ages, it is possible that the daily view count may decline, which could affect the projected timeline and corresponding earnings.

In summary, while the estimated monthly earnings of around $37,975 for "Billie Jean" provide a snapshot of its financial performance, the actual figures can be influenced by various external factors, including regional ad rates, revenue-sharing agreements, and the types of ads served. As such, these estimates should be viewed as indicative rather than definitive, highlighting the complexities inherent in the monetization of digital content on platforms like YouTube.

A billion views in perspective

"Billie Jean," the official music video by Michael Jackson, has amassed an impressive total of 2,254,619,719 views since its release on October 3, 2009. This staggering figure translates to an average of approximately 1,582,305 views per day over the nearly 17 years since its debut. To put this into perspective, this daily average signifies that the video receives more views in a single day than many popular videos achieve in an entire month.

The consistent popularity of "Billie Jean" is reflected in its recent performance, which has seen it gain around 47,469,157 views in the last 30 days alone. This rate of viewership demonstrates the video’s enduring appeal, suggesting it continues to resonate with both long-time fans and new audiences alike. If this trend persists, projections indicate that the video could reach the remarkable milestone of 3 billion views in approximately 471 days. Such figures underscore the cultural impact Michael Jackson's work has had, maintaining relevance across generations.

The scale of the view count also highlights the engagement level that "Billie Jean" maintains. The average daily views can be likened to a large concert event being attended every day, where thousands of people gather to experience the music and artistry of one of the most celebrated performers in history. The ongoing engagement reflects not only the quality of the song and video but also a lasting legacy that continues to attract viewers.

Furthermore, the estimated monthly ad earnings of around $37,975 suggest that the video remains a significant source of revenue, likely supporting the ongoing promotion of Jackson's music and legacy. As the video approaches the potential threshold of 3 billion views, it becomes evident that "Billie Jean" is not merely a relic of pop culture, but an active and thriving piece of entertainment that retains its place in the modern digital landscape. The combination of its historical significance and its current viewership trends serve to reinforce Michael Jackson's status as a pivotal figure in music history.

Audience and regional-popularity statements are informed inferences from genre, language and channel origin, not measured demographics. Earnings are estimates.

Key takeaways

  • •Ranked #185 of all-time billion-view videos
  • •Projected to reach 3 billion views in about 471 days
  • •Average daily views are approximately 1.58 million
  • •Estimated monthly earnings around $37,975

Did you know?

  • •Did you know 'Billie Jean' is ranked #107 in the music category on YouTube?
  • •The song was initially released over 16 years ago but remains popular today.
  • •Michael Jackson's official channel has amassed billions of views across its content.

More about this video

Who it's for

The video likely appeals to a diverse audience, including fans of classic pop music and those interested in Michael Jackson's iconic contributions to the genre. Its enduring legacy attracts both older fans and newer listeners discovering his work.

Where it's popular

Given that the video is in English and from a prominent artist, it is most popular in English-speaking countries, likely due to the global influence of Michael Jackson's music. The channel's origin and the genre also contribute to its widespread appeal.

Growth trajectory

'Billie Jean' is gaining views at a rate of around 1.58 million daily, with the last 30 days alone seeing approximately 47.5 million additional views. This consistent growth signals a strong trajectory towards reaching its next billion milestone.

Audience and region are informed inferences from genre, language and channel origin - not measured demographics.

Frequently Asked Questions

How many views does Michael Jackson - Billie Jean (Official Video) have?

Michael Jackson - Billie Jean (Official Video) by michaeljacksonVEVO currently has 2,360,489,855 views on YouTube. It is ranked #170 among all 1069 videos in the YouTube Billion Views Club.

How many likes does Michael Jackson - Billie Jean (Official Video) have?

Michael Jackson - Billie Jean (Official Video) has 15,612,291 likes on YouTube, which gives it a like-to-view ratio of 0.66%.

When was Michael Jackson - Billie Jean (Official Video) published?

Michael Jackson - Billie Jean (Official Video) was published on October 03, 2009 by michaeljacksonVEVO.

What rank is this video among Music videos?

Michael Jackson - Billie Jean (Official Video) is ranked #96 among Music videos in the YouTube Billion Views Club with 2.36B views. See full Music ranking →

How many views does 'Billie Jean' have?

'Billie Jean' currently has over 2.25 billion views, making it one of the most-watched music videos on YouTube.

When was 'Billie Jean' released?

'Billie Jean' was released on October 3, 2009, and has maintained its popularity since then.

What is the estimated monthly earnings for 'Billie Jean'?

The video is estimated to earn around $37,975 per month from ad revenue.

View Count History

Full timeline · 36 data points

Need this data programmatically? The YTBVC Data API serves the full history for every billion-view video.