What is the most viewed Music video on YouTube?

BLACKPINK - ‘Hard to Love’ (Official Audio) by BLACKPINK is ranked #670 among Music videos in the YouTube Billion Views Club with 50.74M views.

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BLACKPINK - ‘Hard to Love’ (Official Audio)

Name: BLACKPINK - ‘Hard to Love’ (Official Audio)
Uploaded: 2022-09-21T12:00:53+00:00
Duration: 2 min 43 s
Channel: BLACKPINK
Description: "BLACKPINK - ‘Hard to Love’ (Official Audio)" by BLACKPINK has now passed 0.05 billion views, ranking #1,074 of 1,073 videos in the YouTube Billion Views Club. It is the #670 most-viewed Music video among 669 in the club. Over the last 30 days it has added about 319.71K views. It was published about 4.1 years ago.

"BLACKPINK - ‘Hard to Love’ (Official Audio)" by BLACKPINK has now passed 0.05 billion views, ranking #1,074 of 1,073 videos in the YouTube Billion Views Club. It is the #670 most-viewed Music video among 669 in the club. Over the last 30 days it has added about 319.71K views. It was published about 4.1 years ago.

50,740,197 views

734,400 likes

Channel

BLACKPINK

Quick Facts

Overall Rank: #1074 of 1073 videos
Music Rank: #670
Total Views: 50,740,197
Total Likes: 734,400
Like Ratio: 1.45%
Channel: BLACKPINK
Published: September 21, 2022
Duration: 2:43
Last Updated: November 01, 2026

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Estimated Earnings

November 2026

$8.53 · ~$0.80 RPM

10,657 views gained this month

View Full History

Best-estimate creator earnings using 2026 category-specific RPM data (Shorts, Music, Gaming, Finance, etc.) net of YouTube's 45% share. Actual revenue varies with geography, ad demand, audience, and YouTube Premium splits.

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YouTube's official description

Source: the uploader's own description on YouTube. The analysis above is YTBVC's own.

BLACKPINK - ‘Hard to Love’ Ain’t no magic tool to fix it You should keep your distance I’m only telling you because I care ‘Cause I’m hard to love Find it hard to trust When it feels too good I just **** it up You want all of me I can’t give that much So don’t fall too hard ‘Cause I’m hard to love (Hard to love) (Yeah) Never meant to cause you a problem Here I am yet once again with the same old story You don’t see the issues, I got ‘em Yeah I do, yeah it’s true I’ll make it feel like hea

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Frequently Asked Questions

How many views does BLACKPINK - ‘Hard to Love’ (Official Audio) have?

BLACKPINK - ‘Hard to Love’ (Official Audio) by BLACKPINK currently has 50,740,197 views on YouTube. It is ranked #1074 among all 1073 videos in the YouTube Billion Views Club.

How many likes does BLACKPINK - ‘Hard to Love’ (Official Audio) have?

BLACKPINK - ‘Hard to Love’ (Official Audio) has 734,400 likes on YouTube, which gives it a like-to-view ratio of 1.45%.

When was BLACKPINK - ‘Hard to Love’ (Official Audio) published?

BLACKPINK - ‘Hard to Love’ (Official Audio) was published on September 21, 2022 by BLACKPINK.

What rank is this video among Music videos?

BLACKPINK - ‘Hard to Love’ (Official Audio) is ranked #670 among Music videos in the YouTube Billion Views Club with 50.74M views. See full Music ranking →