Sam Smith - Too Good At Goodbyes

Currently ranked #400 among all-time billion-view videos, "Too Good At Goodbyes" by Sam Smith has amassed approximately 1.59 billion views since its release nearly 8.9 years ago. The music video is also positioned at #238 in the music category, gaining around 3.27 million views in the last 30 days, with an average of about 109,075 daily views. Estimated monthly earnings for the creator are approximately $2,618.

1,597,490,076 views
7,497,572 likes
Category
Music
Published
Sep 18, 2017
Duration
4:25

Quick Facts

Overall Rank
#414 of 1069 videos
Music Rank
#249
Total Views
1,597,490,076
Total Likes
7,497,572
Like Ratio
0.47%
Channel
SamSmithVEVO
Published
September 18, 2017
Duration
4:25
Last Updated
October 20, 2026
💰

Estimated Earnings

October 2026
$1,585.03 · ~$0.80 RPM
1,981,291 views gained this month

Best-estimate creator earnings using 2026 category-specific RPM data (Shorts, Music, Gaming, Finance, etc.) net of YouTube's 45% share. Actual revenue varies with geography, ad demand, audience, and YouTube Premium splits.

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YouTube's official description

Source: the uploader's own description on YouTube. The analysis above is YTBVC's own.

Too Good At Goodbyes The official 'Too Good At Goodbyes' music video. Get the latest news for Sam Smith: https://bio.to/SamSmithID Lyrics: You must think that I’m stupid You must think that I’m a fool You must think that I’m new to this But I have seen this all before I’m never going to let you close to me Even though you mean the most to me 'Cause every time I open up it hurts So I’m never going to get too close to you Even when I mean the most to you In case you go and leave me in the dirt

The story behind the numbers

Since its release, 'Too Good At Goodbyes' has firmly established itself within the billion-view club, currently ranking at #400. Its steady viewership and consistent daily gains reflect Sam Smith's enduring popularity in the music scene.

The full story of Sam Smith - Too Good At Goodbyes

An original, data-driven analysis built from YTBVC's own tracking - view velocity, rankings, milestone projections and earnings estimates YouTube doesn't publish.

A billion-view milestone in context

A billion-view milestone in context, is a benchmark that only a select few videos on YouTube have achieved. Sam Smith - Too Good At Goodbyes, a music video from the British singer-songwriter's discography, reached this milestone, boasting a view count of 1,588,774,443 as of the available data. This places it at the 401st position among all videos that have surpassed the billion-view threshold, a testament to its enduring popularity. The sheer volume of views represents an unprecedented level of engagement, signifying a level of cultural significance and widespread appeal that few other videos have managed to attain.

Crossing a billion views on YouTube signifies a remarkable feat of mass appeal, one that speaks to a video's ability to transcend geographical and cultural boundaries. It indicates a video's capacity to resonate with a broad audience, sparking conversations, inspiring emotions, and leaving an indelible mark on the collective consciousness. For Sam Smith - Too Good At Goodbyes, this milestone represents a culmination of the artist's tireless efforts to craft a distinctive sound and style that has captivated listeners worldwide.

In the context of the music category, where this video ranks #239 out of 640 billion-view videos, its achievement takes on a different significance. It is a reminder that, despite the vast array of content available on YouTube, certain videos manage to break through the noise and leave an indelible mark on the platform. The music category, in particular, is characterized by an incredible diversity of styles, genres, and artists, making Sam Smith - Too Good At Goodbyes' achievement all the more impressive. This video's success serves as a testament to the artist's ability to connect with listeners and create music that transcends borders and boundaries.

The road to one billion views

The road to one billion views for Sam Smith's "Too Good At Goodbyes" was a gradual yet consistent process that spanned nearly nine years. Released on September 18, 2017, the song was an instant hit, capitalizing on the momentum of Sam Smith's previous success. At the time of its release, the music landscape was already shifting towards a more streaming-centric model, which likely contributed to the song's enduring popularity. As a result, "Too Good At Goodbyes" has had an extended period to accumulate views, with a substantial portion of its total coming from the past few years.

Given its age and the rate at which views have been gained, it appears that "Too Good At Goodbyes" has experienced a steady increase in visibility over the years. The song's average daily views, which stand at around 108,099, indicate a consistent level of engagement that has been sustained over time. This suggests that the song's popularity has been relatively stable, with a gradual build-up of views rather than a sudden spike. Furthermore, the fact that the song has been online for nearly nine years means that it has had ample time to benefit from the cyclical nature of music trends, where songs can experience a resurgence in popularity years after their initial release.

While the exact trajectory of "Too Good At Goodbyes" is difficult to chart, its position in the all-time view rankings (#401 of 1,031 billion-view videos) suggests that it has been a consistently popular song. Its relatively high ranking in the music category (#239 of 640) also indicates that it has been well-received by audiences. The song's ability to maintain a strong level of engagement over an extended period is a testament to its enduring appeal and the continued relevance of Sam Smith's music.

Current momentum and view velocity

The current momentum of "Too Good At Goodbyes" appears to be steady, with the video gaining approximately 3,242,981 views in the last 30 days. This monthly gain represents a relatively consistent pace, suggesting that the song's popularity continues to endure nearly a decade after its initial release. The average daily views of ~108,099 further underscore this stability, as the video maintains a steady stream of viewers.

While the monthly gain may not be spectacular, it is worth noting that the song's continued popularity is a testament to its enduring appeal. The fact that it remains a popular choice among viewers, even after eight and a half years, is a notable achievement. It is likely that the song's widespread recognition and the artist's dedicated fan base contribute to its ongoing success.

A closer examination of the video's performance reveals that it is not merely maintaining its existing view count, but is also continuing to climb the ranks of the most-watched YouTube videos. Although the pace of this climb may be gradual, it is a clear indication that the song's popularity has not plateaued. The video's position at #401 of 1,031 billion-view videos is a testament to its continued relevance and appeal to a broad audience.

The estimated ad earnings of ~$2,594/month at a $0.80 RPM further highlight the video's enduring commercial viability. While the revenue generated by the video is not substantial, it is a steady and reliable source of income for the artist and their team. The projected time to the next billion views, if calculated based on the current view velocity, would likely be in the range of several years. However, this projection is highly speculative and should be viewed with caution, as it is based on a relatively short period of data and may not accurately reflect the video's long-term performance.

Global reach and where it resonates

The global reach of "Too Good At Goodbyes" appears to be significant, with over 1.59 billion views since its release. The primary language of the video is en-US, suggesting a strong presence in the United States and other English-speaking countries. Given the channel's country of origin, the United Kingdom, it is likely that the song resonates particularly well in the UK and other Western European nations where English is widely spoken. The video's high rank in the music category also indicates a broad appeal, but the language and origin factors suggest that English-speaking audiences are likely to be the primary demographic.

While it is impossible to determine the exact geographic distribution of views without more detailed data, it is reasonable to infer that the video is popular in countries where English is the primary language. This includes the United States, the UK, Canada, Australia, and other countries with significant English-speaking populations. The song's success in these regions is likely due to a combination of factors, including the popularity of the artist, the song's catchy melody, and the widespread availability of the video on various streaming platforms.

The channel's country of origin, the UK, also suggests that the video may have been well-received in other European countries, particularly those with a strong cultural affinity for British music. This includes countries such as Ireland, Scotland, and Wales, which tend to have a shared cultural heritage with the UK. However, without more detailed data on the video's performance in these regions, it is difficult to say for certain how well it has been received.

The video's continued popularity, with an average of over 108,000 views per day, suggests that it remains a widely popular and enduring song. The estimated ad earnings of approximately $2,594 per month also indicate that the video continues to generate significant revenue for the channel. This suggests that the song's appeal is not limited to a specific time period or geographic region, but rather has a broader and more lasting impact.

Who is watching

The audience for Sam Smith's music video "Too Good At Goodbyes" likely skews towards individuals who are familiar with the artist's work and the genre of contemporary pop music. The video's placement within the music category, ranked #239 of 640, suggests that it appeals to a broad audience with diverse musical tastes. However, the song's style and themes, which often focus on emotional introspection and introspective lyrics, tend to resonate more with younger adults and adolescents.

It appears that the primary language of English (en-US) may suggest that the video's viewership is concentrated in countries where English is a widely spoken language, such as the United States, the United Kingdom, Canada, Australia, and other English-speaking nations. The video's age of approximately 8.9 years since publication also implies that it has likely been discovered and re-discovered by multiple generations of viewers, with the song's themes and style continuing to appeal to younger viewers who are likely to be drawn to contemporary pop music.

The views gained in the last 30 days, approximately 3,242,981, and the average daily views of around 108,099 suggest a consistent and dedicated viewership. This level of engagement likely indicates that the video has a loyal fan base, which may be comprised of individuals who are drawn to Sam Smith's music and style. It is also possible that the video's continued popularity is due in part to its inclusion in playlists and radio stations that feature contemporary pop music.

The video's genre, which blends elements of pop, R&B, and electronic music, tends to appeal to a younger demographic, likely in the range of 15-35 years old. This age group is likely to be drawn to the song's themes of emotional introspection and self-discovery, as well as the video's accompanying music and style. However, it is also possible that the video's broad appeal and consistent viewership may indicate a wider range of age groups and interests, as the song's themes and style continue to resonate with listeners from diverse backgrounds and age groups.

How it stacks up against its peers

Within the Music category, Sam Smith's "Too Good At Goodbyes" holds a respectable position at #239 out of 640 videos. This ranking suggests that the video has performed well in comparison to other music videos, but its standing is not exceptional. It is situated in the middle to lower tier of the category, indicating that there are numerous other music videos that have achieved greater success. This is not to say that "Too Good At Goodbyes" is an unremarkable video, but rather that it is one of many successful music videos on the platform.

When considering the broader field of billion-view videos, "Too Good At Goodbyes" ranks #401 out of 1,031 billion-view videos. This ranking places the video firmly in the lower half of the billion-view club. It is likely that the video's success is not as widespread or enduring as some of the more highly ranked billion-view videos, which may have achieved greater longevity or broader appeal. However, the video's ability to reach 1.59 billion views is still an impressive feat, especially considering its age and the changing landscape of online music consumption.

The video's position in the Music category and the broader billion-view field can be seen as a reflection of its relative performance compared to other videos. It is possible that "Too Good At Goodbyes" has resonated with a specific audience or demographic, but its appeal may not be as universal as some of the more highly ranked videos. The video's age, approximately 8.9 years since publication, also plays a role in its ranking. As the online music landscape continues to evolve, the video's performance may be influenced by changes in user behavior and preferences.

The video's ongoing performance, with approximately 108,099 average daily views and 3,242,981 views gained in the last 30 days, suggests that it still maintains a level of relevance and appeal. The estimated ad earnings of around $2,594 per month are also a testament to the video's enduring popularity. While "Too Good At Goodbyes" may not be an exceptional video in terms of its ranking, it remains a significant achievement in the world of online music.

The estimated economics of a billion-view video

The estimated ad earnings of "Too Good At Goodbyes" provide a glimpse into the economic potential of a billion-view video. According to the available data, the estimated monthly earnings of the video stand at approximately $2,594. This figure is derived from an estimated RPM, or revenue per mille, of $0.80. The RPM represents the average amount of money a video earns for every 1,000 views.

It is essential to note that the estimated monthly earnings and the RPM assumption are subject to various factors that can influence actual figures. The ad-share model, where the content creator receives a percentage of the ad revenue, can significantly impact earnings. The actual ad-share percentage is not provided, but it can vary depending on the platform's policies and the creator's agreement. Furthermore, the estimated earnings may also be affected by regional variations in ad pricing and the type of content being monetized.

Given the uncertainty surrounding these factors, it is likely that the actual earnings of "Too Good At Goodbyes" differ from the estimated monthly figure. The estimated RPM of $0.80 is also an assumption and may not reflect the actual RPM for this specific video or other similar content on the platform. The estimated monthly earnings should be viewed as a rough estimate rather than a precise figure.

In the context of a billion-view video, even a relatively modest estimated monthly earnings of $2,594 can add up to a substantial amount over time. However, it is essential to consider the age of the video, in this case, approximately 8.9 years since publication. The video's performance may have been more pronounced in the initial months following its release, and its earnings may have declined over time.

A billion views in perspective

A billion views in perspective. The sheer scale of this achievement is difficult to wrap one's head around, but let's attempt to put it into some context. At the time of its publication, "Too Good At Goodbyes" had been viewed over 1.58 billion times, a staggering number that would take nearly 8.9 years of continuous viewing at its current pace to accumulate. This is a remarkable feat, especially considering the video's average daily views of approximately 108,099. To put this into perspective, if we assume a 24-hour day, this translates to an average of around 4,500 views per hour, or roughly 75 views per minute.

To break it down further, we can consider the cumulative effect of this daily view count. Over the course of a year, "Too Good At Goodbyes" would have been viewed over 39 million times, a staggering number that underscores the video's enduring popularity. This is not to say that the view count is evenly distributed throughout the year, as the video's performance tends to fluctuate over time. However, the sheer magnitude of its view count suggests a sustained level of interest in the song.

As the video continues to gain traction, its view count is likely to continue its upward trajectory. In the last 30 days alone, "Too Good At Goodbyes" has gained an additional 3.24 million views, a testament to the song's enduring appeal. This level of engagement suggests that the video remains a popular destination for fans of Sam Smith, who continue to discover and rewatch the song in large numbers. As we consider the broader implications of this view count, it's worth noting that "Too Good At Goodbyes" is just one of over a billion-view videos on the platform, ranking 401st among the most-watched videos of all time.

The milestones it has passed and those ahead

The milestones it has passed and those ahead. Sam Smith's "Too Good At Goodbyes" has traversed a significant portion of the view-count ladder, but its ascent is far from over. At 1,588,774,443 views, this music video has already surpassed the one billion mark, a threshold achieved by a mere fraction of the 1,031 billion-view videos on the YTBVC. In fact, it has reached a point where it has accumulated more than 1.5 billion views, a feat that only a select few have managed.

As the video continues to rack up views at a rate of approximately 108,099 per day, it is likely to soon join the exclusive club of billion-view videos with totals ending in '0'. With its current pace, "Too Good At Goodbyes" is likely to reach 1.6 billion views in the near future. However, the next major milestone appears to be out of reach in the short term, given the video's age and the rate at which it is gaining views. Nonetheless, its all-time rank of #401 indicates that it has already achieved a level of success that few music videos can claim.

While the video's projected ad earnings of ~$2,594 per month may not be spectacular, its continued popularity ensures that it remains a viable source of revenue for its creators. With its average daily views and views gained in the last 30 days remaining relatively stable, it is possible that "Too Good At Goodbyes" will continue to climb the view-count ladder for some time to come. As such, fans of Sam Smith and music enthusiasts alike can likely expect to see this video continue to rack up views for the foreseeable future.

Given its current pace, it is difficult to predict exactly when "Too Good At Goodbyes" will reach its next major milestone. However, one thing is certain: with its continued popularity, it is likely to remain a staple of the YTBVC's music category for years to come. As a result, fans of the artist and the genre can continue to enjoy this video, while also keeping an eye on its progress as it continues to climb the view-count ladder.

Audience and regional-popularity statements are informed inferences from genre, language and channel origin, not measured demographics. Earnings are estimates.

Key takeaways

  • •Ranked #400 among all-time billion-view videos.
  • •Average daily views stand at approximately 109,075.
  • •Estimated to earn about $2,618 from ads each month.
  • •Gained roughly 3.27 million views in the last 30 days.

Did you know?

  • •The video belongs to the music category, holding the #238 rank among music videos with over a billion views.
  • •As of now, the video has been available for nearly 9 years.
  • •The estimated monthly ad earnings for this video are around $2,618.

More about this video

Who it's for

This video likely appeals to a wide audience, particularly those interested in contemporary pop music. It tends to attract fans of emotional and relatable lyrical content.

Where it's popular

Given that the video is in English and from a prominent artist, it is most popular in English-speaking countries, particularly the United States and the UK. Its themes resonate broadly, contributing to its widespread appeal.

Growth trajectory

The video has seen a steady growth rate, gaining around 3.27 million views over the past month. At this pace, it could reach 1.6 billion views in roughly 10 days.

Audience and region are informed inferences from genre, language and channel origin - not measured demographics.

Frequently Asked Questions

How many views does Sam Smith - Too Good At Goodbyes have?

Sam Smith - Too Good At Goodbyes by SamSmithVEVO currently has 1,597,490,076 views on YouTube. It is ranked #414 among all 1069 videos in the YouTube Billion Views Club.

How many likes does Sam Smith - Too Good At Goodbyes have?

Sam Smith - Too Good At Goodbyes has 7,497,572 likes on YouTube, which gives it a like-to-view ratio of 0.47%.

When was Sam Smith - Too Good At Goodbyes published?

Sam Smith - Too Good At Goodbyes was published on September 18, 2017 by SamSmithVEVO.

What rank is this video among Music videos?

Sam Smith - Too Good At Goodbyes is ranked #249 among Music videos in the YouTube Billion Views Club with 1.60B views. See full Music ranking →

What is the total view count for 'Too Good At Goodbyes'?

The video has amassed approximately 1.59 billion views since its release.

When was 'Too Good At Goodbyes' published?

'Too Good At Goodbyes' was published on September 18, 2017.

How is 'Too Good At Goodbyes' ranked among billion-view videos?

It currently holds the #400 position among all videos that have surpassed one billion views.

View Count History

Full timeline · 32 data points

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