What is the most viewed Music video on YouTube?

One Direction - What Makes You Beautiful (Lyric Video) by OneDirectionVEVO is ranked #655 among Music videos in the YouTube Billion Views Club with 45.60M views.

Click to watch on YouTube

Watch on YouTube

One Direction - What Makes You Beautiful (Lyric Video)

Name: One Direction - What Makes You Beautiful (Lyric Video)
Uploaded: 2011-08-10T18:30:35+00:00
Duration: 3 min 23 s
Channel: OneDirectionVEVO
Description: "One Direction - What Makes You Beautiful (Lyric Video)" by OneDirectionVEVO has now passed 0.05 billion views, ranking #1,052 of 1,051 videos in the YouTube Billion Views Club. It is the #655 most-viewed Music video among 654 in the club. Over the last 30 days it has added about 11.76K views. It was published about 15.1 years ago.

"One Direction - What Makes You Beautiful (Lyric Video)" by OneDirectionVEVO has now passed 0.05 billion views, ranking #1,052 of 1,051 videos in the YouTube Billion Views Club. It is the #655 most-viewed Music video among 654 in the club. Over the last 30 days it has added about 11.76K views. It was published about 15.1 years ago.

45,595,583 views

330,197 likes

Channel

OneDirectionVEVO

Quick Facts

Overall Rank: #1052 of 1051 videos
Music Rank: #655
Total Views: 45,595,583
Total Likes: 330,197
Like Ratio: 0.72%
Channel: OneDirectionVEVO
Published: August 10, 2011
Duration: 3:23
Last Updated: September 18, 2026

💰

Estimated Earnings

September 2026

$5.65 · ~$0.80 RPM

7,057 views gained this month

View Full History

Best-estimate creator earnings using 2026 category-specific RPM data (Shorts, Music, Gaming, Finance, etc.) net of YouTube's 45% share. Actual revenue varies with geography, ad demand, audience, and YouTube Premium splits.

Share this video:

Save Twitter Facebook WhatsApp

YouTube's official description

Source: the uploader's own description on YouTube. The analysis above is YTBVC's own.

One Direction – What Makes You Beautiful (Lyric Video) Follow on Spotify - https://1D.lnk.to/Spotify Listen on Apple Music - https://1D.lnk.to/AppleMusic Listen on Amazon Music - https://1D.lnk.to/AmazonMusic Listen on Deezer - https://1D.lnk.to/Deezer Listen on YouTube Music - https://smarturl.it/OneDirection_YTMusic WATCH STORY OF MY LIFE MUSIC VIDEO ► https://smarturl.it/OneDirection_SOML WATCH YOU & I MUSIC VIDEO ► https://smarturl.it/OneDirection_Y_and_I WATCH DRAG ME DOWN MUSIC VIDEO ► h

Released around the same time (2011)

5.73B views

Bruno Mars - The Lazy Song (Official Music Video)

3.30B views

Jennifer Lopez, Pitbull - On The Floor (Official Music Video)

2.93B views

Christina Perri - A Thousand Years [Official Music Video]

2.86B views

Gotye - Somebody That I Used To Know (feat. Kimbra) [Official Music Video]

2.71B views

LMFAO - Party Rock Anthem ft. Lauren Bennett, GoonRock

2.59B views

Frequently Asked Questions

How many views does One Direction - What Makes You Beautiful (Lyric Video) have?

One Direction - What Makes You Beautiful (Lyric Video) by OneDirectionVEVO currently has 45,595,583 views on YouTube. It is ranked #1052 among all 1051 videos in the YouTube Billion Views Club.

How many likes does One Direction - What Makes You Beautiful (Lyric Video) have?

One Direction - What Makes You Beautiful (Lyric Video) has 330,197 likes on YouTube, which gives it a like-to-view ratio of 0.72%.

When was One Direction - What Makes You Beautiful (Lyric Video) published?

One Direction - What Makes You Beautiful (Lyric Video) was published on August 10, 2011 by OneDirectionVEVO.

What rank is this video among Music videos?

One Direction - What Makes You Beautiful (Lyric Video) is ranked #655 among Music videos in the YouTube Billion Views Club with 45.60M views. See full Music ranking →