Miley Cyrus - Flowers (Official Video)

With over 1.25 billion views, Miley Cyrus's official video for "Flowers" ranks #661 among all-time billion-view videos and #406 in the music category. It gains approximately 11.96 million views each month, averaging around 398,728 daily views. At its current pace, the video is projected to reach 2 billion views in about 1,883 days and generates an estimated $9,569 in creator earnings monthly.

1,287,633,976 views
9,306,295 likes
Category
Music
Published
Jan 13, 2023
Duration
3:22

Quick Facts

Overall Rank
#659 of 1069 videos
Music Rank
#398
Total Views
1,287,633,976
Total Likes
9,306,295
Like Ratio
0.72%
Channel
MileyCyrusVEVO
Published
January 13, 2023
Duration
3:22
Last Updated
October 20, 2026
💰

Estimated Earnings

October 2026
$6,931.62 · ~$0.80 RPM
8,664,527 views gained this month

Best-estimate creator earnings using 2026 category-specific RPM data (Shorts, Music, Gaming, Finance, etc.) net of YouTube's 45% share. Actual revenue varies with geography, ad demand, audience, and YouTube Premium splits.

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YouTube's official description

Source: the uploader's own description on YouTube. The analysis above is YTBVC's own.

Official Video for “Flowers” by Miley Cyrus Listen to & Download “Flowers” out now: https://mileycyrus.lnk.to/Flowers Pre-Order “Endless Summer Vacation” available March 10th: https://mileycyrus.lnk.to/EndlessSummerVacation Director: Jacob Bixenman Producer: Nathan Scherrer, Fabien Colas, Bryan Younce DP: Marcell Rev Editor: Brendan Walter Prod Co: Freenjoy Connect with Miley Site: http://mileycyrus.com Twitter: https://mileyl.ink/twitter Instagram: https://mileyl.ink/instagram TikTok: https

The story behind the numbers

Since its release, 'Flowers' has garnered significant attention, ranking #661 among videos with over a billion views. With a steady daily view count, the video shows strong momentum and is positioned well in the music category.

The full story of Miley Cyrus - Flowers (Official Video)

An original, data-driven analysis built from YTBVC's own tracking - view velocity, rankings, milestone projections and earnings estimates YouTube doesn't publish.

Current momentum and view velocity

The performance of Miley Cyrus and her official video for Flowers continues to demonstrate sustained viewer interest well past its initial period of viral growth. Published on January 13, 2023, the video has maintained a presence within the billion-view club for approximately 3.6 years. Currently holding the rank of 659 among the 1,032 videos that have crossed the billion-view threshold, it sits at 405 within the music category. The data suggests that the video has moved beyond its debut phase and now enjoys a consistent, long-term viewership that appears to be driven by recurrent listening habits rather than singular spikes of attention.

In the most recent 30-day period, the video accumulated approximately 14,192,220 views. This equates to an average daily intake of roughly 473,074 views, a figure that indicates the video is far from plateauing. Rather than entering a state of stagnation, the content exhibits a steady velocity that reflects a reliable base of listeners. This consistent performance likely signals that the song has transitioned into a standard entry within popular music rotations, potentially benefiting from algorithmic recommendations that favor established, high-performing tracks. The endurance of these figures suggests a deep, ongoing engagement with the audience, though the precise demographic composition of this viewership remains unmeasured.

While the current trajectory indicates a strong, ongoing relevance, the climb toward the next major milestone is a long-term proposition. Based on its present daily velocity of 473,074 views, the video is projected to reach 2 billion total views in approximately 1,582 days. This duration underscores the difference between initial viral momentum and the steady accumulation of views typical for older, high-performing catalog content. The economic output of this viewership is also noteworthy, with estimated ad earnings calculated at approximately 11,354 dollars per month, assuming an RPM of 0.80 dollars. As the video matures, its ability to maintain this pace will likely depend on its longevity within playlists and its continued appeal to both new and repeat listeners across global regions. The combination of sustained daily engagement and projected growth suggests that the video remains a significant asset within the MileyCyrusVEVO channel, contributing to its stable standing in the music category rankings.

Global reach and where it resonates

The official music video for Miley Cyrus, titled Flowers, occupies the 659th position within the repository of videos exceeding one billion views, currently boasting a total count of 1,251,294,923. Released on January 13, 2023, the video has maintained a consistent trajectory over its 3.6-year existence. In the most recent 30-day period, the content attracted approximately 14,192,220 views, which results in an average daily output of roughly 473,074 views. Given this current velocity, the video is projected to reach the two billion view milestone in approximately 1,582 days.

Regarding the global reach and regional resonance of the content, it is important to note that specific geographic tracking data is not available. However, one may draw informed inferences based on the origin of the MileyCyrusVEVO channel and the primary language of the lyrics. As the artist is based in the United States and the composition is delivered in English, it is highly probable that the video achieves its highest engagement levels within English-speaking territories, including North America, the United Kingdom, and Australia. While the video holds a rank of 405 out of 641 within the music category, its broad appeal suggests that its audience likely extends into international markets where Western pop culture remains a dominant influence.

The distribution of these 1.25 billion views reflects a sustained interest that transcends immediate post-release trends. By maintaining an average daily intake of nearly half a million views, the video demonstrates a persistent relevance that characterizes long-tail content on the platform. The economic footprint of this popularity is also notable, with estimated ad earnings for the video sitting at approximately 11,354 dollars per month, assuming a revenue per mille of 0.80 dollars. This fiscal data points to a stable performance that likely benefits from a diversified global viewer base, though the absence of specific regional telemetry means that such geographic popularity remains an estimation rooted in cultural and linguistic context rather than verified site metrics. Ultimately, the sustained success of the video underscores its role as a significant entry in the music category, likely drawing viewers who appreciate the production values associated with high-budget domestic music industry standards, while simultaneously reaching a wide, albeit unmeasured, international demographic that gravitates toward mainstream English-language media.

A billion-view milestone in context

Miley Cyrus - Flowers (Official Video) is a music video that has garnered significant attention online, with a view count of 1,251,294,923, placing it at number 659 among the 1,032 videos that have crossed the billion-view threshold. This ranking indicates that the video is among the most widely viewed content on the platform, demonstrating its substantial reach and appeal. Crossing the billion-view mark is a notable milestone, as it signifies a video's ability to resonate with a vast and diverse audience, and Miley Cyrus - Flowers (Official Video) has achieved this feat, cementing its place in the pantheon of highly successful online content.

The video's view count is a testament to its enduring popularity, and its ranking within the category of music videos is also noteworthy. With a category ranking of 405 out of 641, Miley Cyrus - Flowers (Official Video) appears to be a well-received and widely watched video within the music genre, likely appealing to fans of the artist and the style of music. The fact that it has maintained a significant viewership over time, with an average of 473,074 daily views, suggests that the video continues to attract new viewers while also retaining the interest of existing ones.

The significance of crossing the billion-view mark should not be understated, as it represents a major achievement in the online landscape. It tends to indicate that a video has become a cultural phenomenon, with the ability to transcend geographical and linguistic boundaries, and Miley Cyrus - Flowers (Official Video) appears to have achieved this level of broad appeal. As one of the most viewed videos online, it is likely that the video has been seen by a substantial portion of the global online community, and its influence may extend beyond the realm of music, potentially impacting popular culture as a whole.

The video's publication date of January 13, 2023, marks the beginning of its journey to achieving this milestone, and its performance over the past 3.6 years has been notable. With a substantial number of views gained in the last 30 days, approximately 14,192,220, the video continues to attract a sizable audience, demonstrating its lasting impact and appeal. As the video is projected to reach 2 billion views in about 1,582 days at its current pace, it is clear that Miley Cyrus - Flowers (Official Video) will remain a significant presence online for the foreseeable future.

The estimated ad earnings from the video, approximately $11,354 per month, also underscore the video's commercial significance, highlighting the potential financial benefits that can accrue from creating successful online content. As a result, Miley Cyrus - Flowers (Official Video) serves as a prime example of the power of online video to reach and engage massive audiences, and its performance will likely be closely watched by industry observers and analysts seeking to understand the dynamics of online content creation and consumption.

The road to one billion views

The video for Miley Cyrus' song Flowers was published on January 13, 2023, and has been available online for approximately 3.6 years. Given its age, the video appears to have accumulated its views at a relatively steady pace, with its average daily views currently standing at around 473,074. This average daily view count suggests that the video has likely maintained a consistent level of popularity over time, rather than experiencing a sudden spike in views that would have quickly propelled it to over a billion views.

The video's trajectory to reaching over 1.25 billion views can be inferred to have been the result of a combination of factors, including its initial popularity upon release, as well as its ongoing discovery by new viewers over time. The fact that the video continues to gain a significant number of views, with around 14,192,220 views added in the last 30 days, implies that it remains a relevant and sought-after piece of content. This ongoing viewership tends to indicate that the video's appeal is not limited to a specific point in time, but rather has endured, allowing it to continue accumulating views at a substantial rate.

The video's current pace of view accumulation also provides insight into its potential for future growth. With its current average daily views, the video is projected to reach 2 billion views in approximately 1,582 days, assuming its viewing patterns remain relatively consistent. This projection implies that the video is likely to continue being a popular and widely viewed piece of content for some time to come. The video's enduring popularity, as evidenced by its view count and average daily views, suggests that it has become a staple of online music content, and is likely to remain so for the foreseeable future.

The video's performance over time also tends to suggest that its audience is likely diverse and widespread, given its ability to consistently attract a large number of viewers. While the primary language of the video is unknown, its global reach and popularity imply that it has been able to transcend language barriers, and appeal to a broad range of viewers. This inference is supported by the video's significant and ongoing view count, which appears to be the result of a large and dedicated audience, as well as its continued discovery by new viewers.

The video's estimated ad earnings, currently standing at around $11,354 per month, also provide insight into its commercial performance. This earnings estimate, based on a revenue per mille (RPM) of $0.80, implies that the video is generating a substantial amount of revenue from advertising, further underscoring its popularity and appeal to a large and engaged audience. Overall, the video's performance and trajectory tend to suggest that it has become a highly successful and enduring piece of online content, with a broad and dedicated audience, and significant commercial potential.

Who is watching

The viewership profile for the official music video of Flowers by Miley Cyrus appears to reflect a broad and diverse audience, characteristic of highly successful pop music releases. Given its classification within the music category, where it currently holds the rank of 405 out of 641 similar entries, the video likely attracts listeners who engage with contemporary mainstream radio formats. The themes presented in the lyrical content, which emphasize themes of personal independence and self-reliance, may resonate particularly well with younger adult demographics who often utilize YouTube as their primary discovery platform for music. Because the production style aligns with current pop conventions, it is probable that the audience spans multiple age groups, potentially capturing both longtime followers of the artist and new listeners attracted by the song’s widespread cultural saturation.

The geographical reach of the video is likely expansive, as the visual presentation and rhythmic structure are designed to appeal to a global market. While the primary language of the track is English, the universal nature of its thematic exploration suggests that the viewer base is not limited to English-speaking regions. Many users who enjoy this genre often follow top-charting artists on a international scale, and the consistent daily volume of approximately 473,074 views suggests a steady interest from listeners across different time zones. The persistence of its popularity, as evidenced by the 14,192,220 views gained within the last 30 days alone, points to a reliable and likely repeat-listening audience rather than one-time viewers.

Inferred patterns in consumption suggest that the video is frequently integrated into listener-curated playlists, which helps maintain its performance more than three years after its initial publication on January 13, 2023. At this stage in its lifecycle, the audience likely comprises a mix of casual listeners and dedicated fans, with the latter group contributing to the sustained engagement that has pushed the video to a total of 1,251,294,923 views. While estimated ad earnings of approximately 11,354 dollars per month are purely financial metrics, they correlate with a high volume of traffic that consistently interacts with the video content. If the current trajectory continues, the video is projected to reach 2 billion views in about 1,582 days, a milestone that would further underscore its appeal to a wide-ranging, intergenerational audience that appears to appreciate both the narrative and the high production value associated with this specific musical release.

The estimated economics of a billion-view video

The estimated economics of a billion-view video such as Miley Cyrus - Flowers (Official Video) can provide insight into the financial aspects of highly popular content on YouTube. With an estimated monthly earnings of $11,354, it appears that the video is generating a substantial amount of revenue from advertisements. This estimate is based on an assumed rate per mille (RPM) of $0.80, which is a common metric used to calculate ad earnings. However, it is essential to note that this is only an estimate and actual figures may vary significantly.

The RPM assumption of $0.80 is a crucial factor in determining the estimated ad earnings. RPM is a measure of the average earnings per 1,000 views, and it can fluctuate greatly depending on various factors such as the region, format, and content of the video. For instance, videos with a higher proportion of views from regions with higher ad spending tend to have higher RPMs. Additionally, videos with a higher engagement rate, such as those with a large number of likes, comments, and shares, may also command higher RPMs. As a result, the actual RPM for Miley Cyrus - Flowers (Official Video) may be higher or lower than the assumed $0.80, which would impact the estimated monthly earnings.

Another factor that can influence the actual ad earnings is the ad-share, which refers to the proportion of ad revenue that the content creator receives. YouTube's partner program typically splits ad revenue 55-45 between the platform and the creator, but this ratio can vary depending on the terms of the agreement. Furthermore, the format of the video, such as its length, genre, and production quality, can also impact ad earnings. For example, shorter videos or those with lower production values may have lower RPMs due to reduced advertiser demand. As a result, the estimated monthly earnings of $11,354 should be viewed as a rough estimate rather than a precise figure.

It is also worth noting that the estimated ad earnings are based on the video's current performance, with an average daily views of ~473,074 and ~14,192,220 views gained in the last 30 days. If the video's viewership continues to grow at this pace, it is projected to reach 2 billion views in about 1,582 days. However, changes in viewer engagement, ad-share, or RPM can impact the actual ad earnings, making it challenging to predict the video's future financial performance with certainty. Nevertheless, the estimated economics of Miley Cyrus - Flowers (Official Video) provide a useful benchmark for understanding the financial aspects of highly popular content on YouTube.

The estimated ad earnings of Miley Cyrus - Flowers (Official Video) likely understate or overstate the actual figures, due to the various factors that can influence ad revenue. Nonetheless, they offer a useful insight into the economics of a billion-view video. As the video continues to accumulate views and engagement, its actual ad earnings may differ from the estimated figures, highlighting the complexities and uncertainties of the online advertising landscape.

How it stacks up against its peers

The official music video for Miley Cyrus's Flowers occupies a notable position within the global library of content that has surpassed one billion views. With 1,251,294,923 views, the video currently holds the 659th position out of 1,032 videos that have crossed this specific metric. Within the broader context of the billion-view database, this placement suggests that while the video is a well-established entry, it remains significantly distanced from the platform's most viewed historical uploads, which often feature years of additional accumulation time.

When evaluated specifically against other entries in the music category, Flowers holds the 405th position out of 641 qualifying videos. This category ranking indicates that the video performs reasonably well within its own genre, though it does not reach the upper echelon of the most viral musical content ever hosted on the platform. Given that the video has only been available since January 13, 2023, its current standing is perhaps more reflective of its relatively short lifespan of about 3.6 years compared to older, more established billion-view music videos. The fact that it has already secured a spot in the top half of its category suggests a high velocity of consumption during its initial release period, which likely sustained its growth to reach this milestone faster than many of its older peers.

The recent performance of the video provides further insight into its staying power. With approximately 14,192,220 views gained in the last thirty days, the video maintains an average daily intake of roughly 473,074 views. This sustained interest suggests that the track retains a degree of relevance that continues to attract a steady stream of viewers, even as the initial surge of its release cycle concludes. Such consistent daily engagement is common among music videos with lasting cultural impact, though it also signals a transition from high-intensity viral discovery to a more stable, long-term catalog presence.

Projecting forward, the current growth rate suggests that reaching the two-billion-view milestone will require approximately 1,582 days if the current pace is maintained. Whether the video achieves this growth depends on various factors, including shifting audience habits and potential changes in listener preferences. The estimated ad earnings of 11,354 dollars per month further underline the commercial viability of this ongoing view count. While it may not currently compete with the most elite tier of the platform's billion-view giants, the video remains a robust performer that effectively leverages its category standing to maintain a consistent digital footprint.

Audience and regional-popularity statements are informed inferences from genre, language and channel origin, not measured demographics. Earnings are estimates.

Key takeaways

  • •All-time rank: #661 of 1,029 billion-view videos
  • •Current monthly views: ~11.96 million
  • •Projected to reach 2 billion views in about 1,883 days
  • •Estimated ad earnings: ~$9,569/month

Did you know?

  • •Did you know that 'Flowers' is ranked #406 in the music category of billion-view videos?
  • •The video has been gaining nearly 12 million views per month recently.
  • •It is projected to reach 2 billion views in about 1,883 days at the current rate.

More about this video

Who it's for

The video is likely targeted towards a broad audience who enjoy pop music and contemporary themes. It tends to appeal to fans of Miley Cyrus and those interested in popular music trends.

Where it's popular

Given its artist and style, the video is likely most popular in English-speaking regions, especially the United States. The song's themes resonate widely, contributing to its universal appeal.

Growth trajectory

The video is currently gaining an average of about 398,728 views per day. At this pace, it is expected to reach its next milestone of 2 billion views in approximately 1,883 days.

Audience and region are informed inferences from genre, language and channel origin - not measured demographics.

Frequently Asked Questions

How many views does Miley Cyrus - Flowers (Official Video) have?

Miley Cyrus - Flowers (Official Video) by MileyCyrusVEVO currently has 1,287,633,976 views on YouTube. It is ranked #659 among all 1069 videos in the YouTube Billion Views Club.

How many likes does Miley Cyrus - Flowers (Official Video) have?

Miley Cyrus - Flowers (Official Video) has 9,306,295 likes on YouTube, which gives it a like-to-view ratio of 0.72%.

When was Miley Cyrus - Flowers (Official Video) published?

Miley Cyrus - Flowers (Official Video) was published on January 13, 2023 by MileyCyrusVEVO.

What rank is this video among Music videos?

Miley Cyrus - Flowers (Official Video) is ranked #398 among Music videos in the YouTube Billion Views Club with 1.29B views. See full Music ranking →

How many views does Miley Cyrus - Flowers have?

The official video for 'Flowers' by Miley Cyrus has over 1.25 billion views.

What is the release date of Miley Cyrus - Flowers?

'Flowers' was published on January 13, 2023.

What are the estimated ad earnings for this video?

The estimated ad earnings for the video are approximately $9,569 per month.

View Count History

Full timeline · 29 data points

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