The full story of Skrillex and Diplo - "Where Are Ü Now" with Justin Bieber (Official Video)
An original, data-driven analysis built from YTBVC's own tracking - view velocity, rankings, milestone projections and earnings estimates YouTube doesn't publish.
The road to one billion views
The official music video for Where Are Ü Now, a collaboration between Skrillex and Diplo featuring Justin Bieber, was published to the Jack Ü YouTube channel on June 29, 2015. Over the course of approximately 11.1 years, the video has established itself as a significant entry within the billion-view club, currently holding the 574th position out of the 1,031 videos that have surpassed the one-billion view threshold. Its placement within the People and Blogs category, where it ranks 43rd out of 63 qualifying videos, suggests that it maintains a steady viewership relative to its peers in that specific classification.
With a current total of 1,343,014,833 views, the video demonstrates a resilient performance profile. The accumulation of these views over more than a decade indicates a trajectory that likely benefited from significant initial interest, followed by a transition into long-term archival consumption. While the peak of its viral momentum has passed, the video continues to attract a daily average of approximately 84,028 views. This sustained engagement pattern implies that the content remains a point of reference for listeners, likely drawing in both nostalgic viewers and new audiences discovering the collaboration through algorithmic recommendations or curated playlists.
The recent activity surrounding the video supports the conclusion that it maintains a stable, albeit slower, pace of growth compared to its early release window. In the last thirty days alone, the video added approximately 2,520,841 views to its cumulative total. This figure translates to an estimated monthly ad revenue of approximately $3,025, calculated at an RPM of $1.20. Such consistent performance over an eleven-year lifespan highlights the longevity often associated with high-profile music collaborations on the platform. The data suggests that the video is no longer dependent on immediate trending cycles, but has instead settled into a reliable cadence of passive viewership.
Given the substantial age of the content, the current viewership appears to be driven by a combination of brand recognition and the enduring popularity of the artists involved. Because the primary language of the content is not clearly defined, the audience likely consists of a global demographic that transcends specific regional boundaries. The steady inflow of millions of views every month reflects an audience behavior that treats the video as a permanent fixture in the digital music landscape, rather than a transient cultural moment. This long-tail accumulation is a hallmark of the video's status as a stable, high-performing asset within the broader YouTube ecosystem.
A billion-view milestone in context
The official music video for Where Are Ü Now, a collaborative production by Skrillex and Diplo featuring Justin Bieber, serves as a significant entry within the billion-view ecosystem. Since its publication on June 29, 2015, the video has amassed 1,343,014,833 total views. Across the broader landscape of content that has surpassed the billion-view threshold, this performance secures the video the number 574 position out of 1,031 qualifying entries. Occupying a space within the People and Blogs category, the video ranks as the 43rd most-viewed entry among the 63 billion-view videos categorized therein.
Crossing the billion-view milestone functions as a marker of sustained digital longevity, particularly for a release that has been available on the platform for approximately 11.1 years. This longevity is evidenced by the video's continued audience engagement, as it accrued approximately 2,520,841 views over the preceding thirty-day period. Such consistent viewership results in an average daily accumulation of roughly 84,028 views. These metrics suggest that the content retains a presence in contemporary rotation, likely bolstered by algorithmic recommendations or legacy search traffic that continues to introduce new viewers to the work over a decade after its debut.
The steady nature of this traffic translates into predictable financial utility for the creators, with estimated advertising revenue hovering around 3,025 dollars per month, assuming a standard revenue per mille of 1.20 dollars. While the primary language of the audience remains technically unknown, the global nature of the artists involved suggests the viewership is likely dispersed across diverse geographic regions with a penchant for electronic-pop crossover appeal. As the video maintains its position within the top tier of platform content, it underscores the potential for music-centric collaborations to transcend their initial release windows. This enduring performance provides a foundational case study in how high-production-value music videos maintain visibility within the saturated environment of modern streaming, effectively transitioning from transient cultural events to permanent fixtures in the digital archive. By occupying the 574th spot among the platform's most viewed content, the video illustrates the endurance of the Skrillex, Diplo, and Bieber collaboration, serving as both a historical artifact of mid-2010s music trends and an active contributor to the daily traffic of the billion-view club.
Current momentum and view velocity
The official music video for Where Are Ü Now, a collaboration between Skrillex, Diplo, and Justin Bieber, maintains a stable presence within the billion-view club more than eleven years after its initial publication on June 29, 2015. As of the most recent data, the video has accumulated a total of 1,343,014,833 views. This figure positions the content at rank 574 out of 1,031 videos that have surpassed the billion-view threshold. Within the specific classification of People and Blogs, the video holds the 43rd position among the 63 videos contained in that category.
Regarding current momentum, the video continues to attract a consistent stream of viewers, indicating that it has not yet reached a total plateau. Over the preceding 30-day window, the video recorded approximately 2,520,841 new views. This performance translates to an average daily intake of roughly 84,028 views. Such a steady rate of acquisition suggests that the production retains a level of recurring interest, likely sustained by listeners revisiting the track or new users discovering the collaborative effort through algorithmic recommendations or curated playlists.
While these figures do not represent the rapid exponential growth often seen in recent viral hits, the sustained velocity highlights the enduring appeal of the electronic production and vocal performance. At the current daily average, the video continues to make incremental progress in the overall rankings. The sustained viewership also translates into modest ongoing commercial potential, with estimated monthly ad earnings calculated at approximately $3,025 based on an assumed revenue per mille, or RPM, of $1.20.
The stability of these metrics suggests that the video serves as a reliable archival entry within the Jack Ü channel. Because the daily view count remains firmly in the five-figure range, the video appears to occupy a space where it functions as a legacy piece of media rather than a high-velocity trend. This trajectory implies that the video will continue to climb the all-time rankings, albeit at a measured pace. The lack of a precipitous decline in daily interest indicates that the production likely benefits from a broad, international appeal that transcends the initial release window, keeping it relevant for a diverse global audience nearly a decade after its debut.
Who is watching
The viewership of the Jack Ü collaborative track featuring Justin Bieber appears to draw from a diverse global audience that bridges the gap between mainstream pop and electronic dance music. Given its placement in the People and Blogs category, where it currently holds the 43rd position among 63 billion-view videos, the content likely appeals to viewers interested in lifestyle-oriented media and celebrity-driven digital narratives rather than strictly music-focused channels. This categorical classification suggests that the audience may consist of individuals who follow the personal brands and career trajectories of the three featured artists, rather than exclusively listening to the track for its musical composition.
The age demographic of the viewers is likely skewed toward younger cohorts, particularly those who were active on digital platforms during the mid-2010s when the video was published on June 29, 2015. Since the video has maintained a presence for approximately 11.1 years, it appears to serve as a nostalgic touchpoint for fans who were adolescents or young adults during the initial release. The consistent performance of the video, which continues to attract roughly 84,028 views per day, suggests that the audience remains broad, potentially reaching newer listeners who discover the track through algorithmic recommendations or historical explorations of electronic music.
It is reasonable to infer that the audience displays a high degree of interest in collaborative ventures within the music industry, as the track represents a notable fusion of pop stardom and bass-heavy production. The global reach of the artists involved likely translates into a dispersed international viewership, though the specific primary language of the audience remains officially unknown. The sustained interest, evidenced by the 2,520,841 views gained over the last 30 days, indicates that the video has successfully transitioned into a catalog piece. While the estimated monthly ad earnings of approximately $3,025 underscore a stable financial performance, the nature of the engagement likely reflects a casual, repeated viewing pattern rather than an intense, localized demographic cluster. Ultimately, the audience appears to be defined by a long-term affinity for the collaborative output of Skrillex, Diplo, and Justin Bieber, transcending the typical shelf life of contemporary digital media.
Global reach and where it resonates
The global distribution of viewership for the music video accompanying Where Are Ü Now remains difficult to map with absolute precision, as the platform does not publicly disclose regional performance metrics for individual uploads. However, the collaborative nature of the project between American producers Skrillex and Diplo and Canadian artist Justin Bieber suggests a broad reach across North American, European, and Australian territories. Given that the lyrics are performed in English, the video likely finds its most consistent engagement within primary English-speaking markets, where the cross-genre fusion of electronic dance music and pop remains a dominant cultural fixture.
The choice of category for the video, which is classified as People and Blogs rather than Music, appears to influence how the content is discovered by the platform's recommendation algorithms. Within this specific category, the video holds the 43rd position out of 63 videos that have crossed the billion-view threshold. Because the Jack Ü channel acts as an international hub for collaborative electronic projects, it is reasonable to infer that the video enjoys a diverse footprint that extends well beyond its likely core audience in North America. The high volume of total views, currently standing at 1,343,014,833, implies that the video has successfully crossed language barriers to achieve international resonance, potentially aided by the universal appeal of dance-oriented production styles.
While the video was published on June 29, 2015, and has since aged approximately 11.1 years, it continues to maintain a stable level of daily relevance. Recent activity shows the video accumulating roughly 84,028 views per day, with a total of approximately 2,520,841 views gained over the last 30 days. This persistent traffic suggests that the video is frequently rediscovered by new listeners or sustained by long-term fans across various global regions. The estimated monthly ad revenue of 3,025 dollars, based on a calculated RPM of 1.20 dollars, serves as a financial indicator of its ongoing commercial utility. Although these metrics do not confirm the specific countries driving this interest, the combination of the artists' global touring histories and the video's status as a high-ranking entry on the platform points to a sustained, widespread international presence. Ultimately, while exact geographic data is unavailable, the video acts as a bridge between multiple mainstream music subcultures, facilitating its consistent performance across diverse, non-English-speaking territories as well as its primary domestic markets.
How it stacks up against its peers
The official music video for Where Are Ü Now by Jack Ü, featuring Justin Bieber, occupies a distinct position within the digital landscape of content that has surpassed one billion views. With a total count of 1,343,014,833 views, the video currently holds the 574th position out of 1,031 videos in the billion-view club. This placement suggests that while the video maintains a significant and enduring audience, it sits comfortably in the middle tier of the platform's most-watched content. Its sustained popularity is evidenced by the accumulation of approximately 2,520,841 new views over the last thirty days, which translates to a steady average of roughly 84,028 views per day. Such performance metrics, more than eleven years after its initial publication on June 29, 2015, indicate that the video continues to attract consistent discovery and recurring engagement from viewers.
Within its designated category of People & Blogs, the video ranks 43rd out of 63 entries. This specific categorization presents a notable contrast to the broader dataset, as the video functions primarily as a musical collaboration yet is filed under a label often reserved for individual creators or lifestyle content. Its placement near the bottom of this subset of billion-view videos suggests that the People & Blogs category contains a concentration of highly viral, long-form, or specific-interest content that may reach audiences differently than traditional music videos. Because the video appears to draw interest from a diverse international audience, its categorization may reflect the platform's initial tagging conventions rather than the specific nature of its viewership, which likely overlaps heavily with global pop music listeners.
When assessing these rankings collectively, the video appears to be a reliable, long-term performer rather than an outlier that dominates the top of the charts. Its overall rank of 574 indicates that it is part of a substantial cohort of mid-range billion-view videos that provide the foundational traffic for the site. While it does not command the peak metrics associated with the most viral videos on the platform, its stability provides a predictable baseline of interest. Based on an estimated RPM of 1.20 dollars, the video generates approximately 3,025 dollars in ad revenue per month, reinforcing its status as a productive asset within the channel's library. Ultimately, its longevity suggests that the collaboration successfully tapped into a cross-section of fans that continues to return to the video, ensuring its status within the upper echelon of the platform's history remains secure.
The estimated economics of a billion-view video
The financial performance of the official video for Where Are Ü Now, a collaboration between Skrillex, Diplo, and Justin Bieber, provides a case study in the long-tail revenue potential of digital media. With a total of 1,343,014,833 views accumulated since its release on June 29, 2015, the video maintains a consistent presence on the platform. In the most recent thirty-day period, the video recorded approximately 2,520,841 views, averaging about 84,028 views per day. These figures illustrate the ongoing utility of high-performing content that continues to attract viewers more than eleven years after its initial debut.
When evaluating the economic output of this content, analysts often apply a standardized revenue per mille, or RPM, to estimate monthly earnings. Assuming an RPM of $1.20, the video generates an estimated $3,025 in monthly ad revenue. This calculation serves as a broad proxy for income, though it is essential to recognize that actual earnings are likely to fluctuate based on a variety of technical and geographical factors. Because the primary language of the audience remains unknown, the regional distribution of the viewer base likely influences the ad rates applied to these specific views, as advertisers frequently pay higher premiums for audiences in certain geographic markets compared to others.
Real-world financial outcomes for creators are rarely as static as an estimated model might suggest. The actual ad-share retained by the rights holders is subject to the specific terms of platform agreements, which can differ significantly based on the distribution model. Furthermore, the format of the advertisement, such as whether a viewer interacts with a skippable video ad or a static display banner, plays a significant role in determining the final payout. Because these variables are proprietary, the $3,025 monthly figure should be interpreted as a reasoned inference rather than an exact accounting of income.
Ultimately, the sustained performance of this video underscores the role of legacy content in the broader YouTube ecosystem. Despite ranking 574th among the more than one thousand billion-view videos, it retains a functional position within the People and Blogs category, where it currently holds the 43rd spot out of 63 qualifying entries. While the economics of digital advertising are inherently complex and contingent upon shifting market trends, the consistent daily traffic suggests that the video remains a relevant asset for the Jack Ü channel, continuing to generate incremental value well over a decade after its upload date.
A billion views in perspective
The official video for Where Are Ü Now, a collaboration between Skrillex, Diplo, and Justin Bieber, occupies a distinct position within the digital landscape. With a cumulative total of 1,343,014,833 views, the production sits at rank 574 among the 1,031 videos that have surpassed the billion-view milestone. Since its publication on June 29, 2015, the video has remained a consistent point of engagement for audiences across the People and Blogs category, where it currently holds the 43rd position out of 63 entries. Over its lifespan of approximately 11.1 years, the video has maintained a steady presence that reflects a sustained interest rather than a singular, fleeting moment of viral popularity.
To understand the scale of 1.34 billion views, one must consider the cadence at which the audience interacts with the content. On average, the video continues to accrue roughly 84,028 views every single day. This daily influx suggests that the content likely appeals to a rotating demographic of listeners who discover the track long after its initial release. The persistence of this interest is evidenced by the approximately 2,520,841 views gained within the last 30 days alone. Such figures imply that the video functions as a perennial fixture for viewers, potentially serving as a staple of digital music consumption that bridges the gap between different eras of internet usage.
When broken down further, this average daily pace of 84,028 views translates to roughly 3,501 views per hour, or approximately 58 views every minute. This constant accumulation indicates that the video is being accessed by global users at almost any given moment, regardless of regional time zones. This level of activity generates an estimated monthly ad revenue of approximately $3,025, based on an RPM of $1.20. While the primary language of the viewers is unknown, the sheer volume of repeat engagement suggests that the visual and auditory elements of the production possess a cross-cultural resonance that transcends immediate linguistic barriers. By maintaining such a predictable and significant rate of discovery, Where Are Ü Now continues to demonstrate the enduring nature of digital content that has successfully integrated into the long-term viewing habits of the public. The cumulative weight of these billion-plus interactions serves as a testament to the video's institutional status within the platform's history, securing its place among the most frequently accessed media files currently hosted on the site.
Audience and regional-popularity statements are informed inferences from genre, language and channel origin, not measured demographics. Earnings are estimates.